PayPlay.FM development.log

Monday, May 26, 2008

elite networks

Launching beta of your startup, telling everyone about it and trying to get as much customers as possible - I truly believe it is no longer a good strategy.

For the last couple of years people became much more lazy. They are tired of all these fancy social networks, etc. They don't want to sign up just to check it out.

I am not trying to say that people won't register anymore. If idea is great you will succeed anyway. But it became much more complicated to run 'yet another social network'.

I think it's time to create sites not for everyone. To deny, not allow. Let them fight to get in. Denial is always intriguing and can mean different things. For example, for photosite it could be evil moderators that pass only high quality images (like 500px.com), or registration by invitation only.

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